EUROPE company ’ s downstream business model is vital to this customer-centric ethos .
By not centralising its procurement activities and offering bespoke supply chains to its customers , CBRE ensures that the spotlight is truly on its customers ’ needs and wants .
“ I think what gives us a competitive edge is that we treat each supply chain as an individual organisation ,” Williams explains .
“ We take our time to understand our supply chain . We make sure it fits within each of our client ’ s requirements and we offer bespoke supply chain partners rather than having a one-size-fits-all solution .
“ I think that helps us to create a worldclass solution for our clients and it also makes suppliers want to work with us because we recognise their core skills and competencies across
“ I think what gives us a competitive edge is that we treat each supply chain as an individual organisation ”
ANNA WILLIAMS , EMEA SUPPLIER ENGAGEMENT DIRECTOR CBRE ’ s supply chain transformation has been a customer-focused one www . constructionglobal . com 107