FLETCHER BUILDING ROOF TILE GROUP
Through its three well-established brands , Decra , Gerard and Fortiza , the subsidiary of New Zealand construction giant Fletcher Building is looking to grow across the Middle East and Africa in an improving investment climate
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O The Middle East and Africa ( MEA )
region is awash with opportunities for forward-thinking construction companies and their suppliers .
Following the economic slowdown of a decade ago , operators in the region ’ s construction industry and supply chain are observing a stabilisation of the market thanks to an improving financial picture , driven in part by recovering commodity prices .
Fletcher Building Roof Tile Group ( RTG ) is one such observer . A regional division of the New Zealand building giant , the unit delivers roofing solutions through three brands – Decra , Gerard and Fortiza .
In charge of growing brand awareness and facilitating innovation of Fletcher Building RTG ’ s product portfolio further is Lamjed Kefi , Managing Director Middle East and Africa .
Having worked out of the Middle East since 2007 for two construction multinationals , Kefi
AUGUST 2018