Construction Magazine February 2018 | Page 83

An international brand
Quality and safety
TECHNOLOGY
An international brand
It is the company ’ s technological ingenuity and smart design strategy that has helped to propel Starline as an international brand . Over the last eight decades , the company has successfully expanded its international presence and has opened offices , worked with partners , and served customers all across the globe .
“ Within a year and a half , we have overgrown our existing UK facility and have had to move into a facility which is eight times larger ,” notes George , explaining the burgeoning market .
“ The European market was lagging in its take up of the busway but now it has substantially adopted the Starline product line as the default power distribution equipment . We are quite excited about the opportunities in the region , and that ’ s why we ’ re investing in new factories so that we can offer a quicker response time and more local support to our customers .
“ We are also seeing more and more data centres being built in Asia , Africa and the Middle East and that ’ s the reason why we ’ re expanding in this region too ,” he adds . “ It has been a great opportunity for us because we have noticed this trend a long time ago , and so we invested heavily in listing to local standards in Asia and abroad .”
Quality and safety
Driven by a commitment to customer service , quality and safety are two of the key principles that underline
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