IMMERSIVE EXPERIENCE
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Oracle aims to support customers with its own tech stack via its partner ’ s solutions . “ The Innovation Lab has shown how successful this approach can be with 80 % of the technologies that we ’ re working with at the site now commercially available ,” reveals Kaplanoglu . “ We ’ re curating how these technologies can work together with input from our customers . Alongside plans to extend the Innovation Lab in Chicago with an indoor / outdoor site space , Oracle is looking at rolling out the concept globally , starting with Europe .
IMMERSIVE EXPERIENCE
Verone explains that visitors to the lab start the experience in a construction trailer on site , the antithesis of a conference room or corporate visitor centre . “ It ’ s an environment which allows our customers to better explain the problems they face ,” says Verone . “ It always leads to a second visit from the project managers that are actually delivering projects out there in the world .”
“ It ’ s an immersive experience , from wearing your hard hats and the safety requirements of entering the site ,” he
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