Construction Magazine July 2016 | Page 62

DYNAMIC ATTRACTIONS
truly a massive expansion of that park , with a 40 percent increase in capacity that includes eight rides and attractions , as well as new facades and environmental updating . For the most iconic attraction of the project we hired Dynamic , and this is how Cindy , Mike and I found that we worked extremely well together . This was around the same the CEO of Dynamic Attractions , Guy Nelson , was interested in improving the way in which his company was able to provide these services for clients .”
And the result of this was Unlimited Attractions . Haimson adds : “ I think the three of us work so well together because we take an attraction that has a ride system at its core , but then we start to fold in all the other elements . The storytelling moments , building the scenes . The way in which the experience is going to unfold for the guest . All of that is a combination of technology and art . It ’ s very delicate and if you get it wrong you essentially spend a whole lot of money to not have as good an experience as you could have if you had done it right .”
So , how does any theme park operator know when its attraction is hitting the target ? Ticket
62 July 2016