KIFAH PRECAST COMPANY
“ I can optimistically say that Kifah Precast Company is geared for solid growth with a strong position market position ”
– José Neto , General Manager at Kifah Precast Company the cheapest , but certainly the most efficient . Currently it is possible to gauge every single step in the operation , and know exactly what the estimated cost will be . Therefore , ahead of time we are in full control whether it ’ s a project that we should enter or not . This level of control and accuracy is , in a way , unique to the environment , so it allows us to stay ahead in such a competitive market .”
Neto defines the products themselves as highly-engineered commodities . As the product sold is precast concrete , it cannot be easily differentiated from elements made by the competition . What makes customers flock to Al Kifah is the reliability and service offered .
Al Kifah is careful with its suppliers , knowing that it requires reliability to maintain its positive reputation . The main materials the company requires are cement , sand , aggregate , and steel : “ The process by which we accept a