CONSTRUCTION the way over on the west coast , new submarine cables landing in Perth in the next few years could turn the city into a regional data hub , not to mention being the central focus for all development in the Western Australian economy .
As the company developed this national coverage it was naturally important for NEXTDC to have a strong capability in Sydney , where international players already operated data centres alongside the largest home-grown players , such as Telstra and Optus . However , as Simon Cooper , NEXTDC ’ s Chief Operating Officer explains , “ the
strategy was to get to Sydney later once our reputation and capabilities were understood , since it already had a mature market . We initially focussed on the opportunity that the rest of Australia presented .”
Because of this , once NEXTDC arrived in Sydney toward the end of 2013 , more than a quarter of the new data centre was contracted prior opening – NEXTDC had already established a strong customer base and brand recognition , which pulled business through and enabled NEXTDC to make rapid inroads into the competitive Sydney space .
When complete toward the middle of 2017 , B2 will be Brisbane ’ s largest independent data centre , offering 3,000m2 of technical space and 6MW of power www . nextdc . com 35