CANADA
Material texturing without the maintenance of wood ( 41 West , by Headwater Projects )
Coroy says , “ A lot of the technologies that drive the kitchen industry come from Germany so we decided to really focus on that and start developing products that are German inspired and engineered but producing them in a local manufacturing facility . We are the first ones to actually do this .” Many customers are shopping and buying cabinets half way around the world from Germany and now Nordstar is the first company in North American to supply the same engineered product locally , which has proven to be one of the company ’ s strengths and has contributed to its success
and steady growth .
Making Innovation Part of the Company Culture Coroy understands the importance of innovation and strives to maintain a culture in the workplace that embraces innovation and incorporates it daily . To Coroy , it doesn ’ t matter what the competition is doing because his goal is to come up with something new , that competitors are not doing .
Drawing on Richard Branson ’ s philosophies at Virgin , explains Coroy , “ I try to move my team and I away from conventional thinking
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