Construction Magazine August 2018 | Page 134

SUCCESS THROUGH STRONG COLLABORATION
SITEONE LANDSCAPE SUPPLY
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Romero ( Director of Digital Marketing ) join our team and help lead this implementation . They have a track record of launching successful ecommerce platforms and made sure we had our bases covered .”
The problem of data management was addressed by partnering with Information Builders to implement Omni-Gen , a single platform for generating applications combining data integration , data quality , and master data management . Omni-Gen has reduced confusion when acquired businesses are integrated and helped expedite the process . SiteOne uses the platform to govern product lines and related variables such as color , size and texture . It also helps to standardize the customer data to ensure it ’ s consistent across the board . “ With ecommerce , we can provide an efficient system for our customers to order that they haven ’ t had before . We ’ re excited to partner with them on how to make the system even better going forward . With e-commerce working for us , we are now able to turn our attention to a mobile app focused on improving the efficiency of inventory management in the branch , as well as checking out customers quickly to allow them to get to the job site faster and save labor cost . “
SUCCESS THROUGH STRONG COLLABORATION
As a wholesale distributor , SiteOne lives according to how well it satisfies its customers .

“ Advanced analytics is an opportunity for us to further enhance our 360-degree view of the customer ”

— Sean Kramer , CIO
AUGUST 2018