Construction Magazine December 2016 | Page 45

EUROPE
Arabia and specifically Mecca , because the market is always looking for accommodation there .
“ We also want to move east , to Asia ,” Sita says . “ Indonesia and Malaysia are targets for us , and then west into Europe . The GCC market loves Europe , especially the UK , France , Spain , and Italy – they ’ re targets for us . Lastly , the United
States , which is a very saturated vacation ownership market so it will be a little bit more difficult , so we ’ re leaving that until last . This is my vision of growing Aria into a global vacation ownership business , so that when our members buy our product , they ’ ll have access to a global network of properties .”
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