Construction Magazine July 2016 | Page 67

CONSTRUCTION
relationship with clients , Dynamic Attractions can bring together a group of specialist companies that have the know-how to produce every detail of an attraction . Haimson explains : “ If you do one particular discipline – a fire effect , for example , or a special kind of media – then we ’ re going to involve you directly into our design and bring you onto the project under out contract .” These enterprises can partner with Dynamic Attractions , meaning they are potentially working across multiple projects for Dynamic and thus spreading the risk for themselves . And the client benefits from the economies of scale by contracting directly with Dynamic Attractions so they don ’ t need to spend the time and money sourcing these smaller , but highly skilled , companies . So , it ’ s a situation where everyone wins . Haimson adds : “ That ’ s how we ’ re going to be able to get a better product at a better price ; there is no downside to it .”
The team knows well which partner is right for a particular project – depending on what the client wants to achieve , as well as their budget . Smaller parks don ’ t have the big budgets of , for example , Disney and Universal . Emerick says : “ They see these wonderful projects and they can ’ t compete with
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