MANAGEMENT / PLANNING
industry needs to do as much as possible to attract members of Generation Z to their businesses .
How to attract Generation Z Construction companies should be using social media to raise their profile , because if you ’ re looking to reach young people you must be in the channels they rely on for their view of the world . Online platforms that particularly appeal to Generation Z include Twitter , which is particularly sociable , and LinkedIn , which is used by young professionals .
Your construction company should be prepared to adapt its business and recruitment strategy to meet the technological expectation that Generation Z will have , including remote working and working on their own devices . Mobiles are becoming increasingly important and so you will need to ensure that employees
‘ Away from technology , it is imporatant to give Generation Z a taste of life in construction work .’
Attracting top talent is key to success
16 March 2015