MIDDLE EAST a mature and competitive market , contracts can only be signed with a clear commercial advantage to the client . Once a business relationship is stablished , repeated business only happens if we deliver on our promise . If you ’ ve done business with us once , you will do it again if you ’ re satisfied regardless of the competition . So we focus on operational efficiency , which is the sole KPI that generates return business .” Kifah Precast Company is currently working on a high-end residential beach villa development on the shores of Khobar , a project with the MOD , and a large substation development for the Saudi Electricity Company : “ These will be industrial buildings in the outskirts of Riyadh ,” Neto explains . “ Lastly , there is a very large housing development for Saudi Aramco in which we are working on a part of it . The current outlook for the future is showing signs on clear improvement , and since all the precautionary measures have been taken , I can optimistically say that Kifah Precast Company is geared for solid growth with a strong position market position .”
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